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Nike business strategy today



Do you know name of the company : Blue Ribbon Sports. It is Nike name in past. If your company have many letters in name, then it should be renamed. Especially if you going to expand to the mass arena. Short names is easier to remember. Easy remember=Easy to sell. In 1980 Reebok took lead on mass arena because it reacts more quickly to market conditions. So another thing to remember, it is reaction to market conditions. If you want to make profit, react fast, if not, cut the costs as many unsuccessful companies do nowadays. Control your supplier. It can affect your reputation. Many companies running today after cheap sales of the materials. Suppliers who sell cheap usually damage your brand. This damage in long run stop from expansion, because if you think that you trick the market, then probably it is not true if your company doesn't have growth at 10% for 10 years or more. Collaborate with big market players. If you build your reputation and do not lie to market, big companies usually accept your business existence and help building stronger brand. By helping them you help yourself. Be open to the market. There are usually a lot of smart people. Do not cheat. You will be noticed and damage your reputation. Positive force creates positive support. #motivationalquotes #entrepreneurquotes #quoteoftheday #motivation #inspiration #dailymotivation #dailyinspiration #inspirationalquotes #entrepreneur #entrepreneurs #entrepreneurship #entrepreneurmindset #entrepreneurlifestyle #business #startups #wealth #success #successmindset #successquotes #education #startuplife #passion #businesswoman #businesstips #businesscoach #businessowner #businessman #entrepreneurlife #beyourownboss

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